Awards: How Bingham Won 11 Awards for Its Branding Campaign

This was an interesting post on Larry Bodine’s Law Marketing Blog, reviewing Bingham McCutchen’s almost-sweep in the 2008 LMA  Your Honor Awards. Bingham earned first place awards for its 2007 branding identify and advertising, and second place recognition for its web site design, and had earlier in the year secured nine regional LMA awards. Among the many winners was Bingham’s Bear and Baby ad, as Bodine notes, which was also named Law Firm Ad of the Year by The Wall Street Journal Law Blog and was featured on Comedy Central’s “The Colbert Report,” with host Stephen Colbert reiterating his well-known fear of bears and calling Bingham “the No. 2 threat to America.”